
Membership · Recurring Detail Service
04 Plans · Annual or Monthly
Detailing,
Subscribed.
Four membership plans engineered around the four core services. Annual or month-to-month commitment. Members get more — locked-in rates, priority scheduling, member-only perks, and the founder-led standard, every visit.
Plans Available
04 Tiers
Member Savings
~25%
Commitment
Annual or M2M
Founder-Led
Every Visit
Members Win.
— Why Membership
One-time details work. Memberships work better. The math, the access, the priority — every part of the service shifts in the member's favor.
+ 01
01
Locked-In Rates
Member pricing fixed at sign-up. Insulated from rate increases. The detail you book today is the detail you'll book in 18 months — at the same investment.
+ 02
02
Priority Scheduling
Members are routed first. Booking openings reserved for membership before opening to general inquiries. Tighter windows. Faster turnaround. Less rescheduling.
+ 03
03
Member-Only Perks
15% off add-ons. Priority access to 2026 launches (Paint Correction · Ceramic Coating). Annual finish inspection. Birthday-month complimentary touch-up.
+ 04
04
Consistent Standard
Your vehicle on a rhythm matched to its needs. Never letting the paint, interior, or condition slip far enough that recovery becomes restoration. Maintenance, not crisis management.
Choose Your Cadence.
— Membership Tiers
Four plans matched to the four core services. Pick the scope and rhythm that fits how you use your vehicle. Every plan is built on the same TrueCoat standard.
— Exterior Care
01 · EXTERIOR PLAN
truecoat
Exterior Plan.
Cadence
Every 6–8 Wk
Built on Exterior Signature · ~7 visits/year
— Interior Care
02 · INTERIOR PLAN
truecoat
Interior Plan.
Cadence
Every 3–4 Mo
Built on Interior Signature · ~4 visits/year
— Most Popular
03 · COMPLETE PLAN
truecoat
Complete Plan.
Cadence
Every 4–6 Mo
Built on Exterior Signature · ~7 visits/year
Full Signature Detail each visit (interior + exterior)
Complete reset every visit
Locked-in member rate
Priority scheduling — first booking access
20% off all add-ons
Quarterly finish inspection
Birthday month complimentary exterior touch-up
Annual Member Savings
Save ~25%
- ~3 visits / year
- 20% add-on discount
- First-access booking window
- Quarterly finish inspection
— White-Glove
04 · ELITE PLAN
truecoat
Elite Plan.
Cadence
2× Elite + Monthly
Built on Exterior Signature · ~7 visits/year
Monthly exterior touch-ups between Elite visits
2 Full Elite Details per year
Locked-in premium member rate
48-hour priority scheduling
Weekend slot eligibility
25% off all add-ons
Priority access to 2026 launches
Birthday month complimentary Interior Signature
Annual Member Savings
Save ~25%
- ~3 visits / year
- 20% add-on discount
- First-access booking window
- Quarterly finish inspection
Compare All Plans.
— Plan Comparison
Every membership inherits the same TrueCoat standard. The difference is scope, cadence, and member benefits.
Annual or Month-to-Month.
— Commitment Options
Every plan is available two ways. Annual commitment maximizes savings and perks. Month-to-month gives you flexibility with no long-term lock-in.
Recommended
Annual Membership.
12-month commitment. Maximum savings. Full member benefits unlocked.
Maximum savings
Best member rate · highest add-on discount tier
Full member perks
All birthday month, quarterly inspection, and priority access perks
Priority scheduling unlocked
First booking access · weekend eligibility (Elite)
Locked-in rates for 12 months
Insulated from any mid-year rate adjustments
30-day notice early cancellation
Prorated refund if you need to end early
Billing Options
Monthly or Yearly
Flexible Entry
Month-to-Month.
No annual commitment. Standard member rate. Cancel any time.
Standard member rate
Member pricing without the annual lock-in
Core member perks
Locked-in rate, priority scheduling, add-on discount
Cancel anytime
30-day notice · no penalty · no questions
Upgrade to annual anytime
Convert mid-membership · unlock full perks immediately
No commitment math
Try the relationship · stay if it works
Billing Options
Monthly Only
What Members Get.
— Beyond The Detail
Membership isn't just recurring service. It's a relationship — and the perks reflect that.
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Locked-In Rates
Member pricing fixed at sign-up. No mid-year increases. The rate you join at is the rate you keep, for the duration of your membership.
★
Birthday Month Perk
Complimentary touch-up during your birthday month. Complete plan = exterior touch-up. Elite plan = full Interior Signature service.
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Priority Scheduling
Members are scheduled first. Booking openings reserved for membership before public access. Elite members get 48-hour priority + weekend eligibility.
◉
Quarterly Inspection
Complete + Elite members receive a formal quarterly finish inspection. Photo documentation. Maintenance recommendations. Honest condition reports.
%
Add-On Discounts
15–25% off all add-on services (Pet Hair Removal · Engine Bay · Headlight Restoration · Odor Elimination · Shampoo Extraction · Clay Bar).
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2027 Priority Access
Paint Correction and Ceramic Coating launch in 2026. Complete + Elite members get priority booking + exclusive member pricing on launch.
Four Steps. One Relationship.
— How It Works
Joining a TrueCoat membership is built around clarity — no surprise fees, no hidden complexity, no boilerplate contracts.
01
02
03
04
Choose Your Plan & Commitment.
Pick the plan (Exterior · Interior · Complete · Elite) and commitment style (Annual or Month-to-Month). Tell us about your vehicle. We'll send a personalized quote within 24 hours.
Custom Vehicle Quote.
Membership investment is calibrated to your vehicle — size, condition, and use pattern. Once we agree on terms, your member rate is locked in for the duration of your membership.
First Detail Scheduled.
We schedule your first detail at your convenience. From this visit forward, you're on the membership cadence. Future visits are pre-scheduled at sign-off of the previous one.
Recurring Service. No Friction.
Each visit follows the membership cadence. You don't re-quote, re-book, or re-explain. The relationship is the standard — same hands, same standard, every time.
Membership Questions.
— Honest Answers
The questions we're asked most about TrueCoat membership — answered honestly, without sales gloss.
01
What's the real difference between Annual and Month-to-Month?
Annual gets you the maximum member rate (up to ~25% savings), full perks (birthday month service, weekend Elite eligibility, photo documentation), and rate-lock for 12 months. Month-to-Month gets you the standard member rate (still better than one-time pricing), core perks (locked-in rate, priority scheduling, add-on discount), and the option to cancel with 30-day notice — no questions. Most members start M2M and upgrade to annual within their first 3 visits.
02
Can I cancel my annual membership early?
Yes. 30-day written notice ends the membership. We'll prorate honestly — you pay for visits already completed at the member rate, plus a portion of the annual savings differential for the visits you got at member pricing. No "early termination fees" or punitive math. The annual commitment exists because the math works for both sides — if you need out, we'll work it out.
03
What if my vehicle changes mid-membership?
Easy. Tell us about the new vehicle — we'll re-quote based on size and condition, adjust your member investment, and your membership continues without interruption. Multiple vehicles? We can structure a household membership covering multiple vehicles with stacked savings.
04
What if I miss or need to reschedule an appointment?
Reschedule within 14 days of the original date · no penalty · no questions. If the rescheduled visit pushes your cadence out, we'll simply pick the rhythm back up from the new date. The membership cadence is a guideline, not a leash.
05
Can I upgrade or downgrade my plan?
Yes — change plans anytime. Upgrades take effect immediately at the new rate. Downgrades take effect at the next billing cycle. If you upgrade mid-annual-membership, your remaining commitment converts to the new plan with prorated savings honored.
06
Do members really get the founder for every visit?
Yes. Every visit is founder-led — member or one-time client. Membership doesn't change the service standard or who performs it. Membership changes the access, the rate, the perks, and the relationship — not the work itself.
07
What happens with the 2027 launches (Paint Correction, Ceramic Coating)?
Complete + Elite members get priority booking access before public launch, plus exclusive member launch pricing. Exterior + Interior members receive the public launch date but at standard launch pricing. The expansion services are designed as add-ons to membership relationships, not replacements.
08
How is membership pricing calculated?
Every membership quote is custom to your vehicle — size, condition, use pattern, and storage environment all factor in. We use the same vehicle-specific quote process as one-time services, then apply the member rate adjustment. No "starter pricing" anchors, no hidden tiers — just an honest investment number calibrated to your specific car and chosen plan.